Die Cast Truck

Task: We had a large electrical distributor that wanted to create a replica of their tool truck in die cast metal, 1:20 scale, but only needed 1000 units. They couldn’t use more than the 100 pieces.

Solution: The die costs were prohibitive at the 1,000-unit quantity, but we found that if we doubled their order, the project could be completed on budget. We talked with another IBD customer, an irrigation supply distributor, and discovered that they used the same truck but in a flat bed configuration. We managed to create both trucks in each company’s respective colors, one with a box end and one with a flat bed with golf pencils to emulate PVC pipe. We delivered the items three months later, individually gift boxed and logoed. The promotion was a huge success.